Thursday, June 28, 2007

Why I Sometimes Hate Being In The Media

I understand demographics. I understand that certain segments of society want to know things about people that other segments could care less about. I understand celebrity obsession, especially in the younger demos. Today's celebrity news finally gave me something from which I could not refrain from expressing my disgust with the very industry that provides me my living.
If you're waiting for the Paris Hilton rant at this time, you're absolutely wrong. While her life and lifestyle has become so caricatured it's become laughable, the one that finally got me today was the "exciting" news that the Spice Girls have agreed to reunite and go on a world tour.
This is why I sometimes hate being part of the media (and for anybody in the UK reading this, understand that I'm speaking from an American perspective. There may be a different way of looking at this story there.). This is a group that had only a handful of hits, of which the first is the only real one worth remembering. They only released three albums in all, the last one barely registering on the charts here. They broke up seven years ago. Yet there has been news of the Spice Girls or individual members of the Spice Girls for seven long interminable years when they have not done anything worth mentioning.
Oooo, one of them married a famous soccer star. Wow, one of them is having Eddie Murphy's baby. Hey, none of them has done anything for seven freaking years!!! And the media is responsible for constantly keeping them in the public eye for doing nothing!
It is because of the proliferation of non-stories like the Spice Girls, individually and collectively, that allow the Parises and Nicoles of the world to infiltrate our brainwaves. I understand the free market rules and the stories wouldn't be there if people didn't buy the papers and magazines and watch them on the tube. Yet, I can't help but think that this Spice Girls Reunion Tour isn't going to sell as many tickets as the promoters are expecting, at least not here in the US. I'll be interested in seeing if the dollars of the reality come close to matching the dollars of the hype.

No comments: